Avi Goldman

Head of Applied AI at Customer.io

I lead applied AI and creation-tool work at Customer.io, turning ideas into useful, human-centered products.

Previously, I founded Parcel, an email creation platform acquired by Customer.io in 2022.

Make the technology useful

The interesting work begins after the model demo: choosing the right problem, shaping the interaction, and building enough trust for someone to make it part of their real work.

How can AI expand a creator’s control instead of flattening their choices?

How do we evaluate work when quality is contextual and partly subjective?

When should an agent act, and when should it stop to ask?

Projects